Digital Marketing Mentor | Course Creator
Born and brought up in a middle class family at Indore, M.P. (Yeah! India’s Cleanest City ). I was a bright student right from childhood, scoring almost 100% in exams but not at all like some serious sincere ‘Padhakoo’. I had some wonderful friends and it was fun exploring and learning new concepts during school time. I remember, when I was in 5th std, we prepared a Nuclear Reactor model for science exhibition and it got blast (No, no, not like Hiroshima or Nagasaki). But, my life changed after the 5th std results.
I faced my first failure in 5th std. No, obviously I didn’t fail in exam but I couldn’t secure merit rank in the city. It was a setback for me. But I had a very enthusiastic learning spirit. From 6th std onwards, my approach towards education changed. I started questioning about the education system and started reading more & more books. My first inspiration was ‘Wings of Fire’ Dr. A.P.J. Abdul Kalam. This book persisted me to work more harder and have bigger dreams.
This is interesting. I got my first cheque of Rs. 250/- at the age of 12 for writing a story which got published in a kids magazine by Dainik Bhaskar. No matter how big or small the amount was, but this ignited the entrepreneurial spirits within me. I started to focus more on application of skills to generate revenues.
Since childhood, I was a very agile cricketer. I represented my club in division level cricket and two of the players whom I played matches with are still in process to cement their place in the Indian squad : Ankit Sharma (Played IPL for Deccan Chargers, Rajasthan Royals, Rising Pune Supergiants & Sunrisers Hyderabad) & Mihir Hirwani (Ranji Player for M.P.). I didn’t continue playing it deep as I developed some other entrepreneurial aspirations.
I began my teaching career when I was in 9th std. I used to teach my juniors and as I remember, I had my first batch of 5 students. That provided me a wonderful income throughout the year and I continued this small venture for the rest of my schooling. So, by the end of 12th std, I had 4 years of teaching experience and some good amount of money as well 💰💰
I switched from state board to cbse in 11th std and got some overwhelming opportunities in science exhibitions, cultural fests, sporting events, public speaking and debate competitions. That disturbed my study schedule and eventually I ended up scoring low in my 12th std. Everyone in my family and friends felt sad for me that such a bright student didn’t end up scoring well in 12th main exams or engineering competitive exams; but I felt if I am made to face that criticism, then this is definitely to make me stronger so that I can face more extreme troubles ahead; and it was really TRUE! That’s real ENTREPRENEURSHIP! Challenges, challenges and more challenges!
Since my score was not great, I got admission into an ordinary engineering college in my city itself. But, after a month, my father had some critical health issues and here my entrepreneurial mind got some more ignition. I decided to quit my college and perform self-paced studies into computer science (as I thought that I could cover more syllabus in lesser time)
In the next academic year, I took admission into the city’s finest Business Management College and here I formally got introduced to the Marketing stream. That changed my perspective and I, along with my 2 friends, started taking up small-small marketing projects.
I started my Marketing Career by conducting an offline campaign in 2011 for a local shopkeeper using the concept of coupons and freebies along with loyalty benefits. The response was good but it was just a project for us. We kept on taking branding and marketing projects and kept exploring the customer psychology.
We made a Flash Cards based Study Material for 11th & 12th JEE aspirants. It was a creative one as it had all the formulae of Physics, Chemistry & Mathematics in the form of play card along with motivational quotes to boost their spirits during studies. It got tremendous response but we couldn’t continue publishing it for upcoming years as the coaching centers themselves got it printed and supply to their students 😛
My father had a job in a hotel and he had tried twice in his life to establish his own restaurant but couldn’t succeed. He saw my Marketing abilities and he somehow sparked the ‘Self-owned Restaurant’ feel in me. This was the time when I stopped teaching my juniors after almost 6 years and took up the task of establishing a food delivery business. I spend a total of 6 years into that business, applied all my management and marketing skills and proudly attained a revenue of over 80 lakhs a year from a single outlet, delivering hot, delicious and high quality meals all across Indore. I used to spend 12 hours a day working in and out to make it successful and I am really proud that I was able to achieve what my father aspired. But again my father started facing some critical health issues and I felt that it was time to move on and provide value to people with the skills I have got.
During my restaurant business, I had developed wonderful Digital Marketing Skills and since I was very effective as a Teacher in improving performance of the students, I felt that I can empower people with the same to grow their careers. So, I went ahead and sold my venture at an awesome valuation as I had some 6000 active customers and corporate clients for bulk orders like SBI, NICT, Dabur India, Stellar Furniture, Volkswagen Indore, Mitsubishi, almost 50% of IT Companies in Indore along with some reputed Doctors who frequently needed food delivery.
So, I had 6 years of Teaching Experience and 6 years of Entrepreneurial Experience by the age of 26. And here I am, helping startups and businesses with growth consulting, training people of all ages with Digital Marketing skills, helping them become Google Ads Certified & an awesome Digital Marketing professional. I conduct Live Online Training on Zoom, take Webinars, Workshops and currently I am working on launching my Video Courses. Till the end of 2020, I have trained a few thousand students and I aspire to empower more and more number of people with the skill of the century – Digital Marketing!
I deliver value to learners in Digital Marketing, help startups and business with Branding & Growth Consulting. Along with that, I have deep interests in Capital Markets, Ayurvedic Treatment, Spirituality & Human Well-being. I aspire to take up administrative roles serving socio-political aspects in my life ahead.
I am very dedicated to training people and I am happy to help anyone and everyone at any point of time.
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